What Virtual Reality Is, How It Works, and What It Can Do
I’m still old enough to remember a time when typing a message on a touchscreen keyboard felt very cutting-edge. But I also remember doing that for the first time in a crowded Apple store, with no real intention of buying the first-generation iPhone I was playing with. The experience felt interesting and exciting, but not necessarily useful, and certainly not necessary.
Experience On Demand is an in-depth look at VR and how it can be harnessed to improve our everyday lives.

I’m still old enough to remember a time when typing a message on a touchscreen keyboard felt very cutting-edge. But I also remember doing that for the first time in a crowded Apple store, with no real intention of buying the first-generation iPhone I was playing with. The experience felt interesting and exciting, but not necessarily useful, and certainly not necessary.

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This, many experts argue, is the stage we’re currently at with virtual reality. It’s an exciting technology with applications that people are happy to try out – but not yet willing to embrace fully.

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  • Adipisicing elit, sed do eiusmod tempor
  • Incididunt ut labore et dolore magna aliqua
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  • Lorem ipsum dolor sit amet, consectetur
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Yet just as the tipping point eventually came around when even my grandparents bought their own smartphones – and used them every day – there is a building consensus that it’s only a matter of time before technologies such as virtual and augmented reality will transform the way we interact with digital content in even more fundamental ways than the smartphone has done.